Get More Out of Retention Fundraising
Thanks for your interest in Retention Fundraising and this companion website aimed at keeping the book as practical, current and updated as possible. Although anyone interested in donor retention will benefit from the content of this site, you’ll get a lot more out of it if you also have either a print or e-book version of Retention Fundraising.
Shameless author’s plug or not, the reality is that this site is organized around the book and you’ll benefit most by using both. If you wish to purchase the book you can do so at any of these online locations.
Again, my thanks for your interest in donor retention.
Check out the latest News, Research and Resources
Extra and Updated Information by Section
New and updated information based on latest research. Arranged by Part and Chapter as found in the print or e-book versions of Retention Fundraising.
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Great Stuff to Think About
More and more fundraisers , communications folks and researchers are paying greater attention to those actions organizations take that harm
or help donor retention and commitment.
I’ve set aside this section to focus on information I consider particularly helpful, valuable and even controversial. Stuff that gets us all thinking and hopefully prompts action.
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